Judith Webb, APR
Judith Webb is the former Executive Vice President of USGBC, following her role as the organization's chief communications consultant beginning in 2003 and time as SVP, Marketing & Strategy, beginning in 2007. Her 40+ years of marketing experience and deep-rooted commitment to the organization’s customers and stakeholders made her well equipped to act as USGBC’s most ardent brand champion and “speaker of the house.”
Judith has spent more than 20 years with advertising, public relations and marketing agencies, advising public and private companies, professional firms and non-profits on how to leverage higher value benefits such as sustainability, human health and employee engagement. She began her career in public and government affairs at Amoco in Atlanta at the height of the ‘70s oil crisis. Following that was a stint in Texas, where her firm was part of Mayor Henry Cisneros’ team working to put San Antonio on the economic development and tourism map in the ‘80s. She took charge of Atlanta’s economic development and marketing program, Forward Atlanta, in 1987, leading efforts around the 1988 Democratic National Convention and Atlanta’s successful Olympic bid.
Judith is a founding member of GreenEarth PR Network, and remains an active member of PRSA and its Public Affairs and Government section. She supports Lily’s Cloak, a cooperative ministry in her hometown of Stone Mountain, Georgia. She lectures widely on communications theory, and is a popular speaker on environmental issues.